Web Industry Blog

SEO

I was reading Manny’s Blog and found a nice website about SEO by Chris Pearson. Pearson explains a couple of things you can do to increase traffic to your website. I really like his idea about providing Google images. He shows that in his webstats, about 50% of his traffic lately is due to people searching Google images. The keyword arena is fiercely competitive and difficult to obtain traffic; however, the Google images searches are less competitive. If you can provide images that people want, they will come to your site for the image, and there’s automatic traffic.

Some other ideas are to utilize dynamic title pages. Word Press is already doing that for us. I like his reason for using two site maps instead of one. One is XHTML and the other is XML (Google). The XML site map is supplied for the search engines to crawl your site. The XHTML site map is for making sure your pages are interlinked, and to help users find information.